Frequently asked questions
What makes Contractor Click different from other agencies?
We specialize only in home improvement & home service industries. Our ClickCheck™ diagnostic, ClickLift™ growth strategy, and ClickCare™ support model are built for trades, not generic businesses.
Most marketing agencies promise vanity metrics. We deliver measurable growth.
Here’s what sets us apart:
- Proven Track Record – We’ve helped contractors sell over $400M in projects through our marketing campaigns. That’s not theory, that’s real jobs won, crews kept busy, and businesses scaled.
- ROI-Driven Thesis – Our thesis is simple: your marketing should produce a positive ROI. Every campaign we run is designed to generate profitable growth, not vanity clicks or “awareness.”
- EOS-Run Organization – We run on the Entrepreneurial Operating System (EOS), which means we’re accountable, structured, and built to execute. You’re not working with a fly-by-night shop, you’re partnering with a disciplined team that scales businesses the same way we scale ours.
- Trades-Only Focus – We exclusively serve home improvement and home service contractors. We know the niches, the seasons, and the buyer psychology better than anyone.
- Guarantees That Matter – From our 14-Day Lead Flow Guarantee to our Full Ownership Guarantee, we stand behind our work and make sure you’re protected.
With Contractor Click, you’re not hiring “an agency”... you’re gaining a growth partner whose only metric of success is how many profitable jobs you win.
How fast will I see results?
Essentials clients typically see their new website live within 45 days, with SEO traction building in 3–6 months.
Accelerator+ clients usually see exclusive leads flowing within 7–14 days of ad launch.
CCP clients see multi-channel campaigns rolling out within the first 2 weeks (Meta Ads) and 30 days (Google Ads, SEO, CRO).
Do you guarantee results?
Yes, and unlike most agencies that hide behind “best effort” language, we back our work with multiple guarantees that protect your investment and keep us accountable.
Here’s what that looks like:
14-Day or Less Lead Flow Guarantee
Accelerator PLUS & Complete Contractor Program clients will see exclusive Meta leads flowing in 14 days or less once campaigns are launched. We’ve refined our system so that speed-to-lead is built in from day one.
Growth Budget Guarantee
Your ad dollars will never be wasted chasing vanity metrics. Every campaign is tied directly to high-quality, revenue-producing leads. If we can’t demonstrate ROI tied to your growth goals, we’ll fix it fast, no excuses.
Unique Creative Strategy Guarantee
No cookie-cutter templates. Your campaigns are powered by original ad creatives, and custom tailored strategies designed specifically for your niche and service area, giving you a competitive edge in your local market.
Same Day Business Contact Guarantee
We guarantee same-day responsiveness to all client communication during business hours. If you reach out, you’ll hear back. You’ll never be left in the dark wondering what’s happening with your account.
Full Ownership Guarantee
Your accounts, campaigns, exclusive lead data belong to you, not us. Unlike other agencies that hold you hostage, you have full ownership and access to your assets at all times.
Accountability Guarantee
You’ll get transparent weekly and monthly reporting showing exactly what’s working, what’s not, and what we’re doing next. We hold ourselves to high standards and measure success by your growth, not just clicks and impressions.
What do I need to provide to get started?
Access to your ad accounts, domain registrar, website, and brand assets. For ad campaigns, quality before/after pictures and short videos are critical. We'll also need a copy of your CP575 letter for phone tracking and SMS capabilities.
Who follows up with the leads?
We generate exclusive leads, but your team is responsible for answering calls, booking estimates, and closing sales. We’ll train your team on best follow-up practices for speed-to-lead and persistent nurturing.
How do I track performance?
You’ll receive weekly and monthly performance reports, plus real-time access to your Contractor Click CRM dashboard showing leads, CPL, ad spend, and ROI.
What happens if I don’t get results?
We implement a troubleshooting results framework to fix campaigns fast. Over 95% of META Ad accounts see results in 72 hours once ads are live.
For Google Search Ads, AI Search, SEO, and Website Conversion improvement and results, we will provide realistic expectations during our ClickCheck and ClickLift calls.
Can I cancel anytime?
Accelerator Plus and CCP clients commit to at least 120 days for optimal results. Essentials is month-to-month. A 21-day written notice is required before the next billing cycle.
What’s included in the Complete Contractor Program (CCP)?
Everything: Website CRO, AI SEO, GBP optimization, Meta & Google Ads, LSA, remarketing, CRM automation, and monthly growth strategy calls.
How much should I budget for ads?
Ad budget depends heavily on your service type, target market, and territory size. A concrete coating contractor in one metro area will have very different costs per lead than an HVAC company in another.
That’s why we don’t throw out generic numbers. Instead, during your ClickCheck™ Discovery and Strategy Call, we’ll:
- Analyze your service area and competition.
- Review realistic cost-per-lead benchmarks for your trade.
- Recommend an ad budget that aligns with your growth goals (whether you want to add one crew or scale to multiple territories).
This way, your budget isn’t just a guess, it’s a data-driven growth investment plan that matches your business goals and market reality.
What’s the difference between Essentials, Accelerator PLUS, and the Complete Contractor Program (CCP)?
Essentials: For contractors who need a strong foundation, a high-converting website plus AI-powered SEO. Perfect for businesses that want to get found online and start building inbound leads.
Accelerator PLUS: Everything in the Accelerator, plus a dedicated account manager and advanced strategy across Google search and Meta Ads. Ideal if you want faster scaling and multi-channel dominance.
Complete Contractor Program (CCP): Our all-inclusive flagship program. Covers your entire digital growth engine: CRO websites, Local SEO, GBP optimization, Meta + Google + LSA ads, omnipresent remarketing, CRM automation, and monthly growth strategy. It’s designed for contractors ready to dominate their market and scale past $3M-5M–$10M+ revenue.
Which program is right for me?
If you need a new website and SEO basics → Essentials.
If you’re serious about scaling with paid ads → Accelerator PLUS.
If you want everything done-for-you with a growth partner to dominate your market → CCP.
Can I upgrade between programs?
Yes. Many clients start with Essentials or Accelerator PLUS and move into the Complete Contractor Program as their business grows. We’ll even credit part of your investment if you upgrade within the first 90 days.
Why is the Complete Contractor Program considered the best value?
Because instead of piecing together website, SEO, ads, and CRM separately, CCP integrates everything into one system, with a single strategy, a single team, and a single point of accountability. That’s what drives exponential growth instead of one-off wins.
Do you outsource your services to white-label providers?
No. Unlike many agencies that white-label services, all Contractor Click work is managed in-house by our dedicated team. That means you always know who is behind your campaigns, who’s accountable, and who you’re communicating with.
We may use best-in-class tools, AI, and platforms to enhance results, but strategy, execution, and reporting are handled by our own trained experts. This gives you consistency, transparency, and the confidence that your business isn’t being “passed off” to someone else.
Who is on the Contractor Click team?
We’re a fully remote, multi-cultural, experienced team of specialists who live and breathe contractor marketing. Our backgrounds span:
- Construction and trades – team members who’ve worked inside home improvement businesses.
- Digital marketing veterans – experts in PPC, SEO, CRO, and content strategy.
- Creative professionals – designers, copywriters, and video editors who know how to make contractors stand out.
- Tech and CRM pros – ensuring your automation, lead management, and reporting work seamlessly.
What makes us different is our diversity of perspective. With team members from different cultural and professional backgrounds, we bring fresh creativity, deep empathy for contractors, and proven playbooks to every client we serve.
How do you optimize to weed out spam leads?
We take lead quality seriously. Our optimization process includes:
- Form filters & validation – we add friction (like real phone verification) to prevent fake submissions.
- AI-driven spam detection – our CRM flags low-quality or bot leads before they ever reach you.
- Continuous negative keyword filtering & audience refinement – we constantly tighten targeting in Google & Meta Ads to reduce junk clicks and forms.
- Lead review & feedback loop – your Account Manager reviews lead flow with you weekly to ensure we’re attracting the right prospects, not just “any” prospects.
The result? Less wasted time and more booked estimates.
How different will my results be from my current provider?
Most clients come to us after being burned by generic agencies or lead-gen companies.
Here’s what changes with Contractor Click:
- Exclusive leads only – no more shared or recycled leads. Every lead is yours.
- Faster results – Meta leads flowing in 14 days or less (Accelerator PLUS & CCP).
- Full transparency – you own your accounts, data, and CRM, and you see every dollar tracked in clear reports.
- Trade-specific expertise – we only serve contractors and home improvement companies, so campaigns are already dialed into your niche.
- Growth partnership – unlike “set-and-forget” providers, our Account Managers act as Growth Partners, meeting with you regularly to optimize not just leads, but close rates, ROI, and long-term growth.
Clients often tell us the difference is night and day: instead of chasing “cheap leads,” they’re finally building a predictable growth system.
Are you AI-enabled?
Yes. AI is built into everything we do:
- AI SEO to increase rankings faster by optimizing content and site structure.
- AI ad testing to identify winning creative variations quicker.
- AI-enabled CRM that automates follow-ups with speed-to-lead texts, emails, and reminders — ensuring no opportunity slips through the cracks.
- AI insights & reporting that help us predict trends and adjust campaigns before competitors catch up.
We don’t replace strategy with AI. We use AI as a multiplier to get faster, smarter results for contractors.